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2021.07.09 Recall: Ivismile Teeth Whitening Kit

The following notice has been issued by the Office for Product Safety and Standards.

Ivismile Teeth Whitening Kit


Alert number

Product type
Cosmetics - Teeth whitening kit

Product identifiers

Product description
Mint flavoured teeth whitening kit packaged in a black box with white and turquoise writing

Country of origin


Risk level

Risk type

Risk description
The product presents a serious chemical risk as the sample was found to contain 11% released hydrogen peroxide, which is 110 times more than the maximum permitted of 0.1% for oral products. The product has also not been marked with a business address or registered office within the EU, batch number or nominal quantity on the packaging/label. Additionally, the date of minimum durability was only present on the instruction leaflet rather than on the packaging as required. The product does not comply with the Cosmetic Products Enforcement Regulations 2013.

Corrective measures
Product has been withdrawn from the market

Online marketplace

Local authority trading standards

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